Is nostalgia baiting being used as a coping mechanism? I went to see the 1987 Transformer Animated movie in theaters and I cannot tell you what a rush it was! Being able to experience that movie in a way I was never able to before had me on a natural high. When I got I took a moment to look around my room at all the memorabilia from my childhood. Seeing them has always made me feel good but why was that? Was there a deeper reason why I collected so many things from my youth? Could I part with them if I had to?
Nostalgia as a Coping Mechanism?
I didn’t need a giant statue of Astro Boy but then again I felt that I did. It’s clear that companies see dollar signs when it comes to nostalgia baiting and they are targeting a specific demographic. It seems to have become much more intense in the past decade. Are we using the nostalgia of our childhood as a coping mechanism and are they making money off our struggle to deal with the pressures of adulthood?
When I think about what it was like to be a kid, I tend to see it through rose-tinted glasses. As I’ve grown older, life becomes more complicated, and I’ve learned some tough life lessons. That being said I find myself wanting to slip back into a time where things just seemed a lot less stressful. We can’t go back to our childhood, but we can create a placebo effect by collecting and re-experiencing things that made us happy in our past through different mediums.
Saturday Morning Cartoons
Do you remember watching your favorite cartoons as a kid every Saturday morning? It was one of the highlights of my weekend. I’d sit right in front of the TV with a bowl of my favorite sugar-coated cereal. I’d stay and watch the entire 2 to 3-hour block cartoons. That span of time was made especially for us. In the 90s, Nickelodeon became the number one cable channel and companies like Toys-R-Us hit their peak. There was a huge focus on the idea of letting kids be kids.
It was a great time to be a kid and as adults, we seem to be holding on to it. We spend our time and money on anything that can give us a similar feeling. Maybe we are using it as a coping mechanism. Perhaps we are the Peter Pan generation. We’re a lot like the Lost Boys, except while they looked for a mother to make them happy, we’re looking for happiness in the memories of our youth.
I Don’t Wanna Grow Up!
I honestly believe there’s a bit of truth in it. We were given a life plan at a very early age and we were told that if we followed this plan, then success would surely follow. Unfortunately, that’s not how it ended up for a lot of us. Life It’s unpredictable and can be very unforgiving. Nostalgia can give us a much-needed break from that harsh reality. I don’t think there’s anything wrong with enjoying something that has always brought a smile to your face and made you forget about your troubles for a bit. It can be therapeutic and personally, I’ll always be a Toys-R-Us kid.