Let’s have a moment of honesty. Steam is a juggernaut. The popular platform is a staple in the PC gaming community that seems, at least for now, is not changing anytime soon. As a publisher or developer, if you have a game that you plan to release on PC Steam is your best option to sell as many units as possible as fast as possible. Even with the Epic Games store money whipping developers to have games exclusive on their platform for a timed period, Steam still reigns supreme and the preferred platform amongst PC players. With that said, you can see why one of the most powerful companies in the world ( Microsoft ) made the decision also release some of their Xbox games on Steam.
As of writing this Microsoft has two games in the top 10 games in the Top Sellers section on Steam. Even more impressive is that Sea of Thieves, which was once considered dead on arrival, was number one for a long period of time all while during the Steam Summer Sale. The PC community has really flocked to Steam making it one of the most popular ongoing games at the time. Along with Sea of Thieves, Halo The Master Chief Collection is also selling like gangbusters on Steam. Another game that was once considered dead due to its technical problems on Xbox is now thriving on PC. This is something Microsoft can not ignore. As a billion-dollar company they understand how to make money and Steam will make you money.